The Anita Vision
is nothing more important than a well-fitting bra!
years now, we have concentrated on achieving optimal fit, quality and comfort
in our various articles. We have no plans to stop improving and perfecting our
products. Besides practicalities, we also focus on the fashion element of our
products. Rather than succumbing to the trend of the moment, we aim to create a
"classic chic" look - with designs and styles which are relevant not
only now, but which will also look great in years to come.
our products should enhance the quality of life enjoyed by their wearers. We
have spoken to hundreds of women over the years. Not only can a high quality
and perfectly designed bra give its wearer a sense of security, it can also put
a real spring in her step. There is nothing more enjoyable or important than
having a well-fitting bra!
respect to ANITA as a company, it goes without saying that we want to ensure
fair remuneration and optimal working conditions for every one of our employees
around the globe. We employ over 1,500 people worldwide, who in turn represent
1,500 families. This is a
in all, we hope to take as much pleasure in our work and daily challenges in
the future as we do now. Considering the fact that some of our employees have
been with us for 40 to 50 years, "taking pleasure in our work" should
be a universally valid statement! Another aim of ours is to work in a way that
spares as many resources as possible. There is enough plastic lying around at
the bottom of the ocean without us adding to it!