Award winning design

Product of the Year (Canada)

This year the dynamiX star sports bra was voted "Product of the Year" in Canada by consumers in the undergarment category. The exclusive “Easy-On & Off” design makes this high- impact, racer-back sport bra truly unique for women of all bust sizes). 
It’s a new award to add for this amazing sports bra. But what is so incredible about the product of the year ? It is the world’s largest consumer-voted award for product innovation. Established 30 years ago in France, POY is currently operating in 42 countries with the same purpose:
Guide consumers to the best products in their market and reward manufacturers for quality and innovation.

Best on Test – sports bra air control convinces the jury

4 sports bras were tested on fit and comfort by the English trade magazine 220 triathlon. With 92% our Anita active sports bra air control achieved the highest score and therefore got awarded as the “Best on Test”.  "Great support without overly-complex construction, and very breathable", describes author and tester Helen Webster the lightweight bra. Even more convincing than its functional and uncomplicated design the jury was particularly impressed with the lightweight and breathable mesh material. The combination of two breathable high-tech fabrics enables the bra to dry fast and ensures ideal and active sweat management by wicking sweat – the perfect companion for triathlon and training.  During the testing Webster was impressed by the fit of the air control sports bra: It’s barely noticeable on the skin yet providing fantastic support!

Our sports bra star awarded the coveted Global Red Dot Design Award.

The winners of the Red Dot Design Award 2014 were officially announced in July 2014 in Essen's glamorous Aalto Theatre. Over 1,200 guests from around the world celebrated the culmination of the product design prize.

We are humbled to be among this year's winners.  Our "dynamiX star" sports bra was developed by Anita designer Katrin Prillwitz. She had been honored with the coveted prize back in 2011 for the "momentum" sports bra. The Red Dot Design Award is viewed as one of the most renowned design competitions in the world and is judged by a top-class, international jury.

"Following several years in development and testing, ANITA has unveiled yet another next generation sports bra with its dynamiX star," comments delighted designer Katrin Prillwitz, adding: "Anita active sports bras are quickly becoming unrivaled bestsellers in our industry."

Dr Clemens Friemel, Head of Sales and Marketing, also comments: "With its range of active bras, Anita is a market leader in worldwide sales. The dynamiX star shows once again that we are clearly trend setting thanks to our outstanding high-tech quality combined with a dynamic, feminine design."

The DynamiX Star Sport Bra

The Most Comfortable and Best fitting Bra in the world!