Products
Groups
swimwear
lingerie
breast prosthesis
other goods
News Events Company Jobs Press  Imprint Sitemap Contact 
Anita NLCompany
 
 

Anita - The company

History


1886


Foundation by Ernst Max Helbig, great grandfather of the present proprietor Georg Weber-Unger. Initial production of elastic braces.

   

1900

Production of corsets and body-belts for women

1910

Production of orthopaedic body-belts and trusses

1917

Transfer of ownership to son Dr. Walter Helbig

1930

Workforce of approx. 350 in Dresden

1945

Devastation of entire works including residential building in the Johann-Georgen-Allee in Dresden (near the Hygiene Museum)

1946

Re-launch with burnt-out machinery in Dresden

1949

New Foundation in West Germany by the daughter of Walter Helbig, Dr. Christine Weber-Unger and her husband, Dr. Heinrich Weber-Unger in the former brewery Schlossbrauerei Brannenburg

1953

Foundation of an independent company in Austria for the EFTA markets

1960

Production of niche products such as nursing bras and maternity panty girdles

1970

Production of swimsuits, breast prothesis and post-mastectomy bras

1971

Final expropriation of business in Dresden

1990

Transfer of management to Mr Georg Weber-Unger and Mr Hanns-Jürgen Weck

 1990

Founding of sales company in Hungary; founding of production company in Portugal

 1991 Founding of sales company in France
 1994 Founding of sales company in England 
 1997 Founding of production company in the Czech Republic
 1999 Takeover of sales company in Switzerland and Holland
 2001 Foundin of sales company in USA; sales office in Portugal
 2002 Construction of new logistics centre in Kufstein (AUSTRIA); founding of sales company in Belgium
 2003 Founding of sales company in Spain and Far East trading
 2005 Founding of sales company in Poland
 2006      Founding of company in Thailand

The company Anita Dr. Helbig GmbH today

A specialist supplier of foundation garments, swimwear and accessories, Anita Dr. Helbig GmbH is a growing company with a workforce of approx. 1,150 world-wide and an annual turnover of approx. 65 million euros. Its own production sites are located in Germany, Austria, Portugal, the Czech Republic and Far East.

Exports already account for over 50 % of sales at Anita Dr. Helbig GmbH, and the trend is rising. In the global market, the company enjoys an excellent reputation as a niche supplier of special, high-quality lingerie. Its main export markets are Italy, France, Holland, Great Britain, Austria, Switzerland and the USA. Distribution is partly via the company´s own subsidiaries, and partly via exclusive import agents.

Business lounge
Philosophy