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BLACK FRIDAY SALE 2018

25% OFF EVERYTHING

Thursday, November 22nd – Monday, November 26th

SHOP OUR BEST SELLERS

 

NEW ARRIVALS

Caroline Moulded Underwire Bra
With a charming bow on and subtle cheque print, Caroline creates one delightful style.

Selma Underwire Bra Spacer Cup
Spacer bra Selma with smooth airy spacer cups features a modern and clean look.

Grazia Moulded Underwire Bra
Anyone preferring a more puristic style will find a luxurious accompaniment for everyday wear with the bra Grazia.

Grazia Underwire Bra
With clear lines, high-quality materials and discreetly positioned extras appeals this bra every day anew.

STAY IN SHAPE WITH OUR SPORTS BRAS

High impact Sports Bras for what you love to do.

air control DeltaPad

Maximum Support Sports Bra

Neon meets black! The highly innovative sports bra has set its sights on bold contrasts and intense vibrancy. With bright neon yellow under a black mesh effect, this trendsetter will have all heads turning.

Available in 5 great shades!

Bestseller Sports Bra Momentum

Momentum Sports Bra 
black

Momentum Sports Bra
fuchsia

Momentum Sports Bra
red

Momentum Sports Bra
desert

Extreme Control Sports Bra
The high impact sports bra that knows no compromise. Shop our bestseller in 7 different colors.

Momentum Pro Sports Bra
Three Bestsellers unified in one style. Inspired by Boxing Champion C. Hammer for highest athletic demands.

Air Control Sports Bra
The ultra-lightweight sports bra fits like a second skin and provides excellent support for high impact sports.

DynamiX Star Sports Bra
"Easy On & Off" design features an open-wide x back and straps that can additonally be adjusted at the front.

ROCK OUR NEW SPORTS TIGHTS

Your Sports. Your Tights.

Sport Tights Massage

highly functional - sporty - smooth

 

They fit like a second skin, shape an athletic leg and provide long-lasting power.

Check out the new Anita active sports tights massage made of structured powerful material with three-dimensional nubs.

 

SHOP OUR BESTSELLERS

Lingerie that every woman loves.

Lace Rose Wireless Contour Bra
A gem with unassuming elegance. The smooth soft bra without underwires is available from cup A.

Aurelia Moulded Underwire Bra
Smooth lace for every day wear - this is Aurelia. The underwire bra is available up to cup H.

Twin Wireless Bra
Our best wireless feel-good bra from the famous TWIN range, one of our best selling styles world wide!

Spacer Basic Padded Wire Bra
Airy, concealing and supportive! These are the key characteristics of the Spacer Basic Bra with underwires.

Bestseller Range Twin

Uncomplicated & perfectly shaped bras

The unique ROSA FAIA masterpiece is both trendy and classic. Whether in Anthracite, Deep Taupe, Desert, Nude or Champagne – with its subtle shimmer, the moulded underwired and the soft bras both qualify as puristic, precious pieces of lingerie for everyday wear. 

As a high-quality, everyday basic, the bestseller Twin has been impressing wearers from Scandinavia to South America for many years.

SHOP OUR EVERYDAY BRAS

T-Shirt Bras that fulfill all of your daily needs.

Padded Underwire Contour Bra
This bra is all-round fuss-free.The beautifully curved neckline refines the feminine look and supports natural fit.

Padded Multi-way Wire Bra
Strapless on its highest level! The sophisticated multiway bra provides ultimate flexibility up to Cup Size G.

Louisa Underwire Contour Bra
Through its delicate all-over butterfly print the contour bra Louisa radiates with cheerful lightness.

Twin Art Wireless Soft Bra
Ultra comfortable! The fashionable, cheeky polka dot print adds a little variety to your bra wardrobe.

SHOP OUR LARGE CUP SIZE BRAS

Get the fit and support you need.

Scarlett Underwire Bra
Romantic embroidered underwire bra with lots of attention to detail - on of our bestsellers through to cup size I!

Fleur Underwire Bra
A harmony of color! The underwire bra Fleur with beautifully seductive lace design is available up to cup J.

Lupina Big Cup Underwire Bra
Big cup  bra Lupina combines sleek modern design and feminine elegance with maximum fit and best support.

Grazia Big Cup Underwire Bra
The perfectly shaped Big Cup bra, with its four-section cups and tulle embroidery, appeals up to a J cup.

Maternity Bras

Comfy support for mothers to be.

Lingerie that provides great fit and function for expecting and nursing moms. 

Being pregnant is a joyful time, with plenty of surprises along the way and you need a bra that can withstand the ups and downs that will follow the next 9 months of pregnancy and beyond.

SHOP OUR NURSING BRAS

High Functional Nursing Bras

Fleur Underwire Nursing Bra
With its soft floral lace this is a nursing bra you don't see every day! Available through to J cup!

Miss Anita Nursing Bra Spacer Cup
Airy and light. the triangular nursing bra with integrated spacer cup relaxes, relieves and cuts a fine figure.

Miss Lovely Nursing Bra
Sexy summer lingerie with first-class
nursing comfort, concealing foam cups and seductive lace.

Miss Rose Underwire Nursing Bra
Our cute yet sexy nursing bra with its sheer floral design is the perfect bra for a new mother. Up to Cup Size G.

SHOP OUR MIX & MATCH BESTSELLERS

Choose your favorite bikini style and color.

Mix and Match Bikini

Who isn't a fan of mix and match! With our mixable Styles you can switch up your look to your heart's content!

We have different tops, push-up bikinis, under-wire bikinis, colorful ones, black ones, there is one for everyone.

And just like there is a great variety on bikini tops there is the same amount of bottoms; bikini briefs, high-rise bikinis, cheeky bikini bottoms, stripes, dotted, in color or black and white. 

Blue Violet
Mix & Match Color

Pink Star
Mix & Match Color

SHOP YOUR BRIEF BY STYLE

Briefs
Thongs
Slips
Hipsters

SHOP BY PICTURE

Anita Loves the Unique in You!

Anita has manufactured the finest bras since 1886.

Whether it's comfortable, beautiful lingerie, a high impact sports bra, a cute maternity bra, a functional nursing bra or a pocketed post surgical bra, Anita only uses the finest materials and designs to provide you a wonderful fit and great comfort. We know that once you find the bra that fits you best, you will be a customer for life!

For years now, we have concentrated on achieving optimal fit, quality and comfort in our bras and swimwear. We strive to constantly improve and perfect our products. Besides our main focus of quality and design it important that we offer products that offer beauty and fashion as well.

It's not only about being "trendy" we aim to create a "classic chic" look - with designs that are relevant not only now, but which will also look great in years to come.

We know what impact poor fitting bras can cause and it's important that our products should enhance the quality of life enjoyed by YOU! We have spoken to hundreds of women over the years. Not only can a high quality and perfectly designed bra give its wearer a sense of security, it can also put a real spring in her step.

There is nothing more enjoyable or important than having a well-fitting bra!