The average bust size in the UK is on the rise according to a report in the Guardian back in 2010 from a 34B to a 36D. A more recent survey by another source claimed this was actually closer to a 36DD but we know from our experience selling bras that many of us are currently measuring in with E, F, G, H, I and J cups too.


Being blessed with an ample bosom certainly has its perks, (distracting irate traffic officers anyone?) but it can also bring problems such as back ache, difficulty wearing and choosing certain clothes and not to mention the problems with certain jewellery types or cross body bags!


We can’t do much to stop longer necklaces swinging like a pendulum from your bosom or prevent a cross body bag dividing your breasts neatly into two voluminous mountains but we might just be able to help with the back ache and the way clothes look on your body shape.


First, straighten up girls! Many of us make our backache worse by poor posture. We know it’s hard to stand up straight, chest out, when we are probably already pretty self-conscious about our bust but we really do need to stand tall to help our backs support the additional weight. (Grrr… Men don’t have to worry about of this do they?)


Secondly get a well fitted quality bra. Clothes will hang better and you will look slimmer as your breasts will be up where they should be and your waist will be more defined revealing a shapely silhouette that you didn’t know you had! (Think Gok Wan and his hourglass shapes).


Many of us have bemoaned the fact that pretty bras to fit larger cups are hard to find. We lust after a lacy balconette with shoe string straps but all too often the only choice we have to fit us is a grandma style beige coloured support bra with ugly wide straps. Well the good news is that Anita have listened to the grumbles of all and we have two fantastic new big cup bras for all you curvy ladies to delight over.

Introducing Lupina Big Cup

A large cup bra which fits up to a J cup Lupina looks fabulously feminine in black or champagne even at the largest sizes.

Lupina big cup bra black

Rosa Faia – Lupina black

Lupina big cup bra white

Rosa Faia – Lupina champagne















A four section cup provides shaping and support along with a C shape underwire and reinforced non stretch side panels. Team this bra with matching briefs and you won’t be compromising style for support any time soon.

Our next choice is the lovely Fleur now available in an eye popping cherry colourway!

Fleur big cup bra

Rosa Faia – Fleur black

Red lace big cup bra red

Rosa Faia – Fleur cherry
















This stunning bra is available in cherry up to an H cup or to a J in black. Stylishly chic and sophisticated the soft lace adorns the entire lower cup and panel with a colour contrasting bow on the central panel to top it off.


So ladies there is no reason to be satisfied with an ugly bra nor to endure a badly fitting pretty one, check out the Anita stockist near you and ask to try Lupina or Fleur.

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