We are really excited about this one ladies and are super pleased to announce the launch of Anita’s most innovative sports bra yet; Air control 5544 – a revolutionary design featuring the ultra-high performance, patented, delta foam pad. The designers have taken a brand new approach for this sports bra and created a triangular shaped pad inside the…
“A New Year, a New You!” We make New Year’s resolutions to lose weight or sometimes just to get fitter. All the magazines and TV programmes are suggesting the best diet or the best exercise routine. But most of the suggestions involve either joining a Gym or being outdoors, this could be tricky if you…
So then… are you a rear foot runner, mid foot runner or a fore foot runner? Confused? Isn’t running just putting one foot in front of the other? What we’re asking is, which part of your foot hits the ground first when you run. There are so many arguments as to which is the…
The average bust size in the UK is on the rise according to a report in the Guardian back in 2010 from a 34B to a 36D. A more recent survey by another source claimed this was actually closer to a 36DD but we know from our experience selling bras that many of us are…
Back Fat is a demon that plagues us all – whilst we prefer to refer to them as “angels wings” we all still wish they would take flight and leave us with smooth silhouettes. It wasn’t that long ago that I had never heard of back fat, far too busy worrying about my tummy and…
We have often been asked the question “Do you think that when it comes to bras it really pays to spend more?” Many people feel that as a bra is hidden for the most part under your clothes perhaps it doesn’t really matter how good it is since no one is going to see it.…
The Anita UK Team have just come back from a few days in Kufstein in Austria having enjoyed some advanced training on the company’s new post-surgical bra and the Lymph O Fit range. The training was carried out at the Anita Distribution Centre by Ruth Stratman – who designed all the Lymph O fit products…
We write a lot about getting a well-fitting bra on this blog but we won’t apologise for it. One of the essential items in any women’s wardrobe (after all we don’t all wear cowboy boots but we all need a bra) it is the staple underpinning of any outfit we put together. So once again…
A ReBelt Panty is the latest maternity product from Anita Maternity. Tailored specifically for post-natal recovery the new ReBelt Panty is a compression garment that supports the tummy muscles after giving birth in a gentle, natural way and shapes the entire tummy, hip and bottom region. If you have had a caesarean section you…
With approximately 80% of the UK female population wearing the wrong sized bra it is no wonder women are walking around everywhere with sore backs and shoulders and simply not feeling they look their best. Anita UK have been at the forefront of under garments for 125 years and have honed their skills at fitting…